Liam

Creative Director

🎨  Specialization: 2D / Frame-by-Frame / Character Animation

📍 Experience: 12 years in animation, working on indie films, commercials, games, SaaS platforms, etc.


Fig & Frame happened by accident, really. I’d been drawing on my iPad, mostly illustrations at first, and then one day I wanted to make one of those drawings move. I learned by following the work itself. People connected with it early on, and I think that was because it felt personal: frame-by-frame animation made with real attention to how each moment lands. That is still how I work now. I draw and build the animation by hand, without templates or shortcuts. The lines can wobble and the watercolour can drift past its edges; I protect those details because they are often what make the work feel alive. I mostly work with documentary filmmakers, boutique and luxury brands, and independent creators who already know what they want their story to say. They need someone who will treat it with the care it deserves.

Watercolor portrait of a man with medium-length hair, beard, glasses, and teal shirt on a pale background.

I've always drawn with pen. Never erasing, never going back to fix a line. I think I just trusted early on that the imperfect marks were the ones that carried the most feeling.

That's kind of how I approach everything at Fig and Frame. I'm not trying to make something perfect. I'm trying to make something that feels real. Something you can tell was touched by a person who actually cared about how it moved.

I don't really believe in motion for the sake of motion. Every frame should hold something, a feeling, a weight, a reason to be there. The tiny irregularities in hand-drawn animation, the way a character moves in a way that's just slightly unpredictable, that's not a flaw. That's what makes it feel alive. I guess what I'm always trying to make is work that doesn't just pass through an audience but actually settles in and stays with them.

Hand-drawn animation is personal, even when it's made for a broader audience. If you believe in stories that breathe and feel honest, that's the kind of work we make.

Let’s create something honest, something with weight, something that doesn’t just move but truly connects.

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Liam Perkins Fig & Frame

About Fig & Frame

Drawn by hand.
Built around story.

Fig & Frame is Liam Perkins’ independent animation studio, making expressive 2D work for films, documentaries, music and story-led commissions.

Watercolour portrait of animator Liam Perkins
12 yearsWorking in animation
Full pipelineDirection · Animation · Compositing
UK basedWorking internationally

How it started

I followed the drawing until it moved.

Fig & Frame happened by accident, really. I’d been drawing on my iPad, mostly illustrations at first, and then one day I wanted to make one of those drawings move. I learned by following the work itself. People connected with it early on, and I think that was because it felt personal: frame-by-frame animation made with real attention to how each moment lands.

That is still how I work now. I draw and build the animation by hand, without templates or shortcuts. The lines can wobble and the watercolour can drift past its edges; I protect those details because they are often what make the work feel alive.

I mostly work with documentary filmmakers, boutique and luxury brands, and independent creators who already know what they want their story to say. They need someone who will treat it with the care it deserves.

The part worth protecting

“I’m not trying to make something perfect. I’m trying to make something that feels real.”

The tiny irregularities in hand-drawn animation are not flaws to polish away. They are often the reason a character or painted world feels alive.

How I work

One hand.
One visual language.

I stay close to the whole production: visual development, direction, animation and compositing. That continuity lets an early drawing keep its character all the way through to the finished film.

The process is structured enough to carry a long-form project, but open enough for texture, imperfect edges and quieter decisions to survive.

  • Visual developmentLook · palette · atmosphere
  • DirectionStory · pacing · performance
  • ProductionAnimation · colour · compositing

Have a story in mind?

Let’s give it
a visual language.

A rough idea is enough to begin. Tell me what you are making, where it will live and what kind of feeling it needs to carry.

Start a conversation ↗